AAI653O AI Driven Design Thinking

[3–0, 3 cr.]

This course leverages the fundamental design thinking process as a framework by which to embedd AI tools to innovatively solve problems and address business challenges. Specifically, students will use machine learning tools to identify user groups within the early phases of the empathize stage; AI driven NLP tools to automate detection of key themes in interview transcripts and social media posts as they write problem statements in the define stage; design thinking tools to brainstorm solutions in the ideate stage; optimization tools to ascertain the best service layouts or user interfaces in the prototype stage; and usage analytics tools as they provide data to understand how the user interacts with the final solution.