MGT781BH Design Thinking & Innovation

[1.5–0, 1.5 cr.]

This course immerses participants in the Design Thinking process—a human-centered, iterative approach to innovation used by leading organizations worldwide. It emphasizes understanding user needs, reframing problems, generating ideas, prototyping solutions, and testing them in real contexts. By integrating creative thinking, strategic insight, and analytical rigor, participants will learn to design solutions that deliver meaningful business and societal impact. The course combines theory with experiential learning through teamwork, field observation, and project-based exercises.