Course Descriptions
GRA212 / Introduction to Typography [2-2, 3 cr.]
This course introduces students to the principles of typography. Through presentations, demonstrations and projects students are introduced to all aspects of typography as well as exposed to the historical influences on type, both aesthetically and technologically. Students develop a series of exercises including: the anatomy of letterforms, the basics of type design, and typographic studies in expression, composition and communication. The course examines both Latin and Arabic type, and the typographic translation from one to the other.
Prerequisite: FND235 / Design Studio II and FND251 / Digital Media
GRA301 / Intermediate Computer Graphics [2-2, 3 cr.]
This intermediate-level computer graphics lab course teaches applications that are fundamental to the field of graphic design. Emphasis is placed on technical proficiency and creativity through the manipulation of vector graphics, raster graphics, color, text, layout, grid and die-cuts through an advanced understanding of Adobe Illustrator, Adobe Photoshop and Adobe InDesign. The division of the course is based on demonstrations, presentations, exercises, discussions and critiques.
Prerequisite: FND235 / Design Studio II and FND251 / Digital Media
GRA302 / Advanced Computer Graphics [2-2, 3 cr.]
This advanced level computer graphics lab course teaches various animation techniques and software. Animation development is explored through the manipulation and integration of image, graphics, sound, and typography in motion. The division of the course is based on demonstrations, presentations, projects, discussions and critiques.
Prerequisite: GRA301 / Intermediate Computer Graphics
GRA312 / Printing variables [3-0, 3 cr.]
Various printing processes, principles and techniques are integral to print media studies in graphic design. This course is taught through lectures, assignments, and fieldtrips to print industries. Emphasis is placed upon the vocabulary of the print industry and hands-on experience through the study of printing specification, quotations and pricing, file preparation and professional printing.
Prerequisite: GRA352 / Graphic Design II
GRA324 / Intermediate Typography [1-2, 2 cr.]
This is an intermediate studio course that introduces students to the history and current practice of type in various areas of communication design. Projects in this class range from typography applications in simple publication to more advanced information graphics and screen-based interactive media projects. The course addresses the grid and modular type systems in editorial and bi-lingual typography. Students learn to manipulate typography as a powerful communicative tool. This class provides students with an understanding of the properties of typefaces and their use in different contexts. The class investigates the history of type and printing, principles of spacing, the use of typographic contrast in composition, legibility, and hierarchy.
Prerequisite: GRA212 / Introduction to Typography and Co-requisite: GRA301 / Intermediate Computer Graphics
GRA325 / Thematic Workshop I [0-2, 1 cr.]
This is an intermediate-level workshop that provides students with specialized skills and techniques in the production of their projects. The theme of this workshop varies and is set depending on the visual communication mainstream trends and market demands.
GRA341 / Art of Calligraphy [2-2, 3 cr.]
This elective studio course teaches the art of beautiful handwriting. Simultaneously, the study, research and history of calligraphy as well as its development into a contemporary art form is explored. Importance is placed on the understanding of proportions to enhance legibility combined with the ability to communicate a feeling. This course is taught through projects, discussions and critiques.
GRA342 / Art of Illustration [2-2, 3 cr.]
This studio course teaches drawing skills through the use of diverse media and assigned research on the history of illustration. Emphasis is placed on the development of personal style in illustration through research, projects, discussions and critiques.
Prerequisite: ART222 / Drawing II
GRA345 / Silkscreen and Binding [2-2, 3cr.]
This elective studio course introduces the students to silkscreen, printmaking and book binding methods. Through hand-drawn separations, photographic film, digital separations and xeroxed images, a range of silkscreen techniques are implemented. Various book binding techniques including Japanese binding, accordion folds, and signature binding are explored. This course is taught through project development, demonstrations, studio sessions, discussions and critiques.
GRA351 / Graphic Design I [2-2, 3cr.]
This studio course explores the principles, problem solving methodology and techniques of graphic design. It investigates visual identity systems applied to printed materials that integrate typography, image, graphics, color and composition for logo and promotional materials design. Emphasis is placed on the process of graphic design, research, concept development and the production of bilingual designs. This course is taught through projects, discussions and critiques.
Prerequisite: GRA212 / Introduction to Typography and GRA301 / Intermediate Computer Graphics and Co-requisite: GRA431 / History of Graphic Design
GRA352 / Graphic Design II [2-2, 3cr.]
This studio course is an in-depth exploration of publication and editorial concept design. Emphasis is placed on grid system development, composition and the integration of color, illustration, photography, and typography for bilingual publications. This course is taught through projects, discussions and critiques.
Prerequisite: GRA301 / Intermediate Computer Graphics, GRA351 / Graphic Design I and GRA431 / History of Graphic Design
GRA411 / Advanced Typography [2-2, 3cr.]
This advanced-level studio course explores the intricacies of typography. It focuses on typeface development and typographic experimentation as well as typography as an expressive visual form and as a functional vehicle of communication. Emphasis is placed on bilingual typography, specifically the structural differences between Arabic and Latin typography. This course is taught through projects, discussions and critiques.
Prerequisite: GRA212 / Introduction to Typography and GRA351 / Graphic Design I
GRA431 / History of Graphic Design [3-0, 3 cr.]
This course serves as a comprehensive survey of the history of graphic design from prehistoric visual communications to the proliferation of digital technology and contemporary design. This course teaches the evolution of graphic design through the impact of technological advancements, critical events and innovations by historical figures in the field of graphic design. Emphasis is placed on the analysis linking historical events to current graphic design debates. The course is taught through presentations, research paper, writing, readings and discussions.
Co-requisite: ENG102 / English II
GRA432 / Visual Perception [2-2, 3 cr.]
How designers decode visual information and audiences encode them is fundamental to the discipline of graphic design. This course approaches the study of visual culture and its theoretical framework. It investigates the production, form and reception of images as well as introduces theoretical strategies to understand how meaning is produced by and through images within their historical context. This course is taught through presentations, discussions, projects and critiques.
Prerequisite: GRA271 / History of Design and ENG102 / English II
GRA451 / Graphic Design III [2-2, 3 cr.]
The generation of three-dimensional package design solutions is an integral component within print media. This course examines the multi-faceted problem solving methodology of three-dimensional graphic design. Importance is placed on the development of innovative, economical, sustainable, functional and aesthetic package design. This course is taught through exercises, demonstrations, projects, discussions and critiques.
Co-requisite: GRA462 / Graphic Design Seminar
GRA455 / Advertising Design [2-2, 3 cr.]
This advanced-level studio course investigates the relationship between creativity and sales. Emphasis is placed on new directions of creative, intelligent, ethical and persuasive skills for the layout of advertisement and copyright. This course is taught through projects, discussions and critiques.
Prerequisite: GRA352 / Graphic Design II and MKT201 / Introduction to Marketing
GRA462 / Graphic Design Seminar [2-2, 3cr.]
This course serves as an in-depth seminar on subjects of current interest in graphic design and new media. The integration of theories from related disciplines in recent graphic design debates are introduced and critical thinking is encouraged. Emphasis is place on methodological research and the role of the graphic designer. This course is taught through presentations, exercises, research paper, writing, readings and discussions.
Prerequisite: GRA431 / History of Graphic Design, GRA432 / Visual Perception, GRA352 / Graphic Design II and ENG102 / English II
GRA465 / Thematic Workshop II [0-2, 1 cr.]
This is an advanced-level workshop that provides the students with specialized skills and techniques in the production of their final projects. The theme of this workshop varies and is set depending on visual communication mainstream trends and market demands.
GRA482 / Motion Design [2-2, 3 cr.]
This advanced-level studio course explores the conceptualization of, methodological procedures for, and applications of design in motion. Emphasis is placed on time-based media combining typography, image, sound and video. This course is taught through projects, discussions and critiques.
Co-requisite: GRA462 / Graphic Design Seminar
GRA484 / Web Design [2-2, 3 cr.]
Web design is integral to digital media studies in graphic design. This course introduces web design development and serves as an extensive exploration of website navigation and interactivity. This course is taught through projects, discussions and critiques.
Prerequisite: GRA302 / Advanced Computer Graphics
GRA486 / Advanced Interactive Design [2-2, 3 cr.]
This advanced interactive computer graphics lab course teaches the concepts and techniques of interactive media design. Multimedia, navigation systems and information design are introduced. Emphasis is placed upon advanced Flash scripting, advanced interactive web design, interactive media and video game development. This course is taught through projects, discussions and critiques.
Prerequisite: GRA302 / Advanced Computer Graphics and GRA484 / Web Design
GRA487 / 3D Animation Techniques [2-2, 3 cr.]
This advance-level animation course explores various animation techniques of three-dimensional modeling and rendering. Emphasis is placed on virtual design environments, imaging for animation and character development. This course is taught through projects, discussions and critiques.
Prerequisite: GRA302 / Advanced Computer Graphics
GRA488 / Graphic Design Portfolio [1-0, 1cr]
This portfolio course provides students with the guidance and advising needed to develop their individual graphic design portfolio, CV, cover letter, references sheet and business card. Emphasis is placed on the development of a cohesive, well-presented printed and digital portfolio as a personal marketing tool. This course is taught through critiques, discussions and lectures.
Prerequisite: GRA451 / Graphic Design III and GRA482 / Motion Design
GRA490 / Graphic Design Internship [1 cr.]
This internship course introduces students to the professional world of graphic design. Students have to choose a printing press and a design firm, a web design firm or an advertising agency to complete the required hours.
Prerequisite: GRA352 / Graphic Design II
GRA499 / Senior Study [2-2, 3 cr.]
In this senior level course students develop their final year project based upon a previously approved topic proposed in GRA462 Seminar course. Emphasis is placed on students’ ability to translate their cumulative knowledge into effective visual communication developed by a team working in digital and print media. This course is taught through a multi-faceted in-depth design project, critique sessions, a series of juries and culminates in an end-of- year exhibition.
Prerequisites for print students: GRA411 / Advanced Typography, GRA432 / Visual Perception, GRA451 / Graphic Design III, GRA455 / Advertising Design, and GRA462 / Graphic Design Seminar
Prerequisites for digital students: GRA432 / Visual Perception, GRA462 / Graphic Design Seminar, GRA482 / Motion Design, GRA484 / Web Design, and GRA486 / Advanced Interactive Design